Hi guys, hope you’re having a nice summer so far!
I asked you what your favorite travel apps are, and perhaps you can explain, why too.
Personally, I can only name you two I really like: Airbnb and Trover. I find them both engaging, easy-to-use, and helpful during my travel research and accommodation planning.
However, I think the travel app industry has a long way to go regarding user retention and engagement.
Here’s how I think brands can retain mobile users this travel season. What do you think? Comment below. Thanks and cheers from rainy Netherlands!!