Take as a given that refer-a-friend programs are exponentially beneficial to LTV and effective CAC. I’m curious if anyone here has positive experiences with particular platforms (Friendbuy, Referral SaaSquatch, Extole, ReferralCandy, MentionMe, etc).
I’m somewhat surprised that A/B testing is not a standard offering across these packages, and only one (MentionMe) handles ‘offline’ referrals well. Friendbuy seems to be smoothest one I’ve seen, but even they are missing some features I’d like to see.
Any experiences or recommendations with Refer-a-Friend platforms?