Do you have recommended reads or suggestions? Growth for a low-frequency B2B marketplace, transportation

(sacha mart1) #1

Hello folks,

I’m joining, a startup that brings innovation to the bus chartering industry, super excited!. At its core, it’s a low-frequency marketplace, a bit like Expedia, the intent is usually high, but the frequency is low. It’s leaning towards B2B, most customers being businesses.

I was wondering if you had good reads you would recommend to me?
Any general suggestions or tactics that you think would work well when it comes to low-freq marketplaces growth, or b2b transportation or b2b marketplaces?
What wouldn’t work at all and should be avoided?

Thanks a million :wink: