Hi Anderw and anyone else willing to answer,
The first question I have is around my financial projections about a social/messaging platform (see my intro: Introduce yourself! What are you working on these days?).
For financial projections, is slow and steady growth like Nextdoor, or trully viral growth like whatsapp the right strategy if I am coming to the the valley?
First, I truly believe we have the data to make our product super viral (multiple shares per cohort). I have raised above $300k in the Dallas area but have used incredibly low numbers with no real viral aspects since the Dallas investor has a hard time believing real social media numbers like instagram, whatsapp etc. I have used your formula for viral acquisition and user retention to build out new numbers. I did add an increasing level of retention over time as we improve the experience and there is also no way for one cohort to share more than one time which I think we will be able to do. If you could saturation would take place much faster so that could be a double edge sword.
My second question is that I have two pitch decks, one that I use for presentations like million cups etc and it is very visual (lots of color backgrounds etc). The second I have is much more plain vanilla but pretty much says the same thing. Which ptich deck is the best for the SF/Valley VC, plain or colorful?
Thanks in advance for anyone’s replies,